Do you do roadshows? Due to cost cutting by most organisations, more and more are looking into doing virtual roadshow; an option that can be cost effective when done properly (like not outsourcing all the web work and have it done inhouse). I'm sure you've thought of it or if not, maybe you've seen one while you're surfing the net. So my question to you today is this: What steps would you consider when deciding between land-based or virtual roadshows?
photo by chris seufert
TAGS: Leadership, Marketing
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