In North America, you will hear "do you want a sack?" and "next on line" said in one region and another they'd say "do you want a paper bag?" and "next on queue" in another. Then there's the different pronunciations of process and organisation as well as "for dine in?" and "for here?" Everyone speaks slightly different and this provides auditory cues of regionalism and some would even go as far as "cute" and "quaint." Word choices and construction proves to be another method of defining one's upbringing and education. With uniqueness abound in everyday dealings with people, why is it that there is a need for corporate communication?
One reason is for consistency and singular corporate voice especially when it comes to dealing with the public while wearing one's organisational hat. This does not mean that a twirl in one's tongue will be removed or diminished as this would be tantamount to discrimination. It does mean an understanding of the bigger corporate mission and vision on how it wants to be perceived by the world that it touches.
A solution that I find that helps in focused and clear communication is through various soft skills training by all as part of their onboarding activities. We all have our ways in transitioning individuals from outside to become one of our employees and including a communication component will take your organisation a long way. How clear are your soft skills learning paths for your organisation? Post your thoughts about this here.
photo by lincolnblues
TAGS: Communication, Regionalism
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